Google introduced a new process to streamline updates Automatically!Posted by on October 19, 2011 12:46 PM
On the LatLong Blog; Google recently announced that, If your business is on Google Places, then the address and related information will be updated automatically with the information that Google will gather from users and “third parties/trusted sources.”
Google says, “We’re introducing a new process that helps streamline the way updates are made to potentially outdated or incorrect business listings. Previously, verified business listings would always reflect the information provided by its owner – even if we received data about an updated name, address, or hours of operation. But now, if a user provides new information about a business they know – or if our system identifies information from another source on the web that may be more recent than the data the business owner provided via Google Places – the organic listing will automatically be updated and the business owner will be sent an email notification about the change.”
Google has added that business owners can always log in to their Google Places account and make further edits, if the information provided in incorrect or incomplete. Also these updates will have no effect whatsoever on the online ads from business owners using AdWords or AdWords Express programs.