Google Product Ads can now show up to 5 different products at a time!Posted by on November 17, 2011 12:02 PM
In order to prepare your business for the holiday shopping season, Google announced an improvement to its Product Ads. This is the ability to show up to five different products at a time. Giving users the ability to see more shopping choices increases your chances of conversion while pushing your brand out in front of more people. The ability to show five products at a time is available in all countries with Product Listing Ads.
This improvement will help shoppers to see your exact products before they come to your site. Google said this will help your business get more clicks, higher conversions, and a much higher ROI for your search ads.
Product ads are twice as likely to get clicked over text ads in the same location. Since launching Product Listing Ads in AdWords, Google has seen a 600 percent increase in traffic to retailers in compared to last year. This is a significant amount of traffic for online retailers.