SEM Industry to Reach $23 Billion in 2012!

As per the SEMPO State of Search Marketing Report 2012, the search industry will touch the $23 billion mark by end of 2012. As compared to 2011, the search marketing industry shows a promising growth of 19%.

This report has been compiled by SEMPO and eConsultancy is based on a survey held on May 12- 15, 2012 answered by close to 900 search industry marketers from a total 36 countries around the globe. Of the 900 respondents 64% of them were from the USA. The report further reveals that in the year 2013, the growth rate is expected to be around 13%.