Internet Ad Revenues Rise Up 14%!Posted by on October 17, 2012 03:43 AM
Interactive Advertising Bureau (IAB) and PwC US reveals their first half of 2012 report. The report says that in the first half of 2012, the internet ad revenues have continued to rise to a huge $17 Billion and of this amount nearly half of it: $8.1 Billion comes from spending on search industry. Last year, in 2011m, the revenue earned was 19% lesser than the $17 billion and had 46% of the search market.
Search Marketing has emerged as the biggest contributor to internet advertising earnings in the U.S. Of the total ad revenues, 48% of it comes from search ads, which are a part of the interactive advertising market.